NATURAL SEARCH, LINKS & DIRECT

In Headlight, not only can you see all your campaign traffic but you can also see all the traffic coming from natural searches, links & direct connections.

Why is it so cool?
Instead of just looking at your Google adwords traffic, you are now able to compare paid Google and Yahoo results with natural search results, including search terms, all on one platform. So, if you spend media dollars on both SEM and SEO, you can now see the full impact. Further more, it is easy to compare campaign traffic with natural search traffic, so you can see how much your brand generates over time.

It´s all about having access to all your data in one place, so you can begin spending your time on optimization instead of on dull reporting work based on multiple Excel sheets from multiple sources.

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